PRIVACY POLICY
Last updated: 04/09/2024
At InSign AI Ltd, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website
insignai.co.uk or engage with us. It also outlines your rights under UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Information We Collect
We may collect and process the following categories of personal data:
Personal Identifiers: Name, email address, postal address, phone number, job title, and company details.
Technical Data: IP address, browser type and version, time zone settings, browser plug-in types, operating system, and platform.
Usage Data: Information about how you use our website, services, and products.
Marketing Data: Your preferences in receiving marketing from us and your communication preferences.
We do not collect any special categories of personal data (such as health, religious beliefs, etc.) unless expressly agreed upon or necessary for a specific purpose.
2. How We Collect Your Data
We collect personal data in the following ways:
Direct interactions: You may provide data by filling out forms on our website, subscribing to our newsletters, requesting information, or contacting us.
Automated technologies: When you interact with our website, we may automatically collect technical data about your equipment and usage patterns using cookies and other tracking technologies (see our Cookie Policy for more details).
Third parties or publicly available sources: We may receive personal data about you from analytics providers, advertising networks, and search information providers.
Our website uses Google Analytics, a web analytics service provided by Google LLC ('Google'). Google Analytics employs cookies to analyse how users interact with our site. The information generated by these cookies about your use of the website is typically transmitted to and stored by Google on servers in the United States.We have enabled the following Google Analytics Advertising Features:
Remarketing with Google Analytics
Google Display Network Impression Reporting
Google Analytics Demographics and Interest Reporting
These features allow us to understand our users better and tailor our advertising efforts accordingly. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on. Additionally, you can adjust your ad preferences through Google Ads Settings.
We comply with the EU User Consent Policy, ensuring that we obtain your explicit consent before collecting or using your data for personalised advertising. For more information on how Google collects and processes data, please visit How Google uses data when you use our partners' sites or apps.
3. How We Use Your Data
We will only use your personal data when the law allows us to. The most common uses of your data are:
To provide and improve our products and services.
To manage our relationship with you, including customer service and feedback requests.
To send marketing communications (with your consent where required).
To fulfil legal and regulatory obligations.
4. Legal Basis for Processing
We rely on the following legal bases for processing your personal data:
Performance of a contract: Where we need to perform the contract we are about to enter into or have entered into with you.
Consent: Where you have provided consent for specific uses of your data (e.g., marketing).
Legal obligation: Where we need to comply with a legal or regulatory obligation.
Legitimate interests: Where necessary for our legitimate interests or those of a third party, provided these are not overridden by your interests or fundamental rights.
5. Sharing Your Data
We may share your personal data with the following third parties, where necessary:
Service providers: IT and system administration services, marketing services, etc.
Professional advisors: Lawyers, bankers, auditors, and insurers.
Regulatory bodies: To comply with legal obligations.
We do not sell, trade, or rent your personal information to third parties for commercial purposes.
6. International Transfers
Your data may be transferred outside the UK, including to countries that may not provide the same level of protection for personal data. Where we transfer your data outside the UK, we will ensure appropriate safeguards are in place to protect your data, including standard contractual clauses approved by the UK Information Commissioner’s Office (ICO).
7. Data Security
We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. We also limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.
In the event of a data breach, we have procedures in place to notify you and the appropriate regulatory authorities, where we are legally required to do so.
8. Data Retention
We will retain your personal data only for as long as necessary to fulfil the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements.
Marketing data: Retained until you withdraw your consent.
Customer data: Retained for the duration of the customer relationship and up to 10 years after.
9. Your Rights
You have the following rights under data protection laws:
Right to access: You can request a copy of the personal data we hold about you.
Right to rectification: You can ask us to correct any inaccurate or incomplete data.
Right to erasure: You can request the deletion of your personal data in certain circumstances.
Right to restrict processing: You can ask us to suspend the processing of your personal data in certain circumstances.
Right to data portability: You can request the transfer of your data to another organisation.
Right to object: You can object to the processing of your personal data where we rely on legitimate interests or direct marketing.
To exercise these rights, please contact us at [email protected]. We will respond to all requests within one month.
10. Cookies
Our website uses cookies to collect information about your browsing habits and preferences. For detailed information on the cookies we use and how to manage them, please see our Cookie Policy.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and where appropriate, notified to you by email. Please review this policy periodically for any updates.
12. Contact Us
If you have any questions or concerns regarding this Privacy Policy or how we process your personal data, please contact us at:
InSign AI Ltd
26 Domum Rd
PO2 0QZ Portsmouth
United Kingdom
[email protected]
+44 7775 602730
You also have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues.
COMPANY
CUSTOMER CARE
NEWS
LEGAL
Copyright 2024
InSign AI Ltd. All Rights Reserved.